Forgive me, I have just written today's blog only to
have it disappear into cyberspace. I'm working on a very slow line on
an unfamiliar laptop and can't make hyperlinks work - and maybe I'll
fail again. So fingers crossed as I try to remember my grumpy old man
piece.
When I started in the UK publishing industry in 1971 (I think it was
then but it was such a long time ago...) all books were published on
Thursdays. When I asked why the answer was clear - in order to optimise
the chances of a publication day review in the Times Literary
Supplement - http://tls.timesonline.co.uk/.
Like many things in our industry this practice fell into disuse and
books were published on any day of the week - normally to suit an
author's publicity schedule or to suit a particular retailer - or most
likely just when the book arrived at and was despatched from the
publisher's warehouse.
In parallel the tracking of sales through retailers improved
immeasurably as did the importance of best seller lists. Publishers
would try to get the best position for their authors' books by
publishing on the day which gave the best chance of a high entry -
obviously. However that was not necessarily the best or most efficient
day for retailers as a whole. A committee of leading booksellers and
publishers was established to address this issue. After many hours of
discussion (sometimes heated) over a period of many months the
committee agreed and signed up to Mondays for all books to be
published. Within a week the agreement was broken by publishers wishing
to steal a march on their competitors.
How to deal with this problematic development? Reconvene the committee.
The solution? All books to be published on Thursdays. I think it was
the British Prime Minister, Harold Wilson, who resigned because he
couldn't bear the same old problems coming around time and time again.
But some things are new. This article from last week's Nature -
http://www.nature.com/news/2006/060710/full/060710-8.html - about a
quadriplegic man controlling some important actions through thought
seems to come from science fiction but is real, truly amazing and
really important.